TORY BURCH
Using colorful collage and experimental pattern, T Monogram campaign evokes a journey to four destinations that inspired Tory – Morocco, Amalfi, Pennsylvania, and Shanghai.STUDIO: General Idea
ANIMATION: Temple Caché
TEAM: Semjon von Doenhoff, Eline Mul, Henrik Zachrisson
ROLE: Pattern Design, Art Direction Support
ANIMATION: Temple Caché
TEAM: Semjon von Doenhoff, Eline Mul, Henrik Zachrisson
ROLE: Pattern Design, Art Direction Support















URSA MAJOR
Repackaging for Ursa Major, a clean skincare brand fro Vermont, focused on creating a fresher, more cohesive system with sustainable materials.Images are courtesy of Ursa Major
STUDIO: Steed + Friends
TEAM: Helen Steed, Maya Peraza-Baker, Emma Hovel, Maggie Jia, Jérôme Laurendeau
ROLE: Graphic Design, Packaging Design, Illustration
TEAM: Helen Steed, Maya Peraza-Baker, Emma Hovel, Maggie Jia, Jérôme Laurendeau
ROLE: Graphic Design, Packaging Design, Illustration





HEALTHYBABY
Rebranding for Healthybaby, a company pioneering clean products for childhood development. The new identity is designed to reflect the brand’s epic products and experiences.This is a purposed brand identity concept; the client ultimately decided on a different approach.
STUDIO: Aruliden
TEAM: Spencer Bagley, Lea Loo, Hannah Nathans, Lev Ratnofsky
ROLE: Brand Identity, Graphic Design, Art Direction
TEAM: Spencer Bagley, Lea Loo, Hannah Nathans, Lev Ratnofsky
ROLE: Brand Identity, Graphic Design, Art Direction









SWAROVSKI – COLLECTION II
Bringing modernity to its Austrian heritage, Swarovski’s Collection II presents the perfect balance of playfulness and glam.CAMPAIGN CREATIVE
TYPOGRAPHY
ART DIRECTION SUPPORT
MOTION GRAPHIC
TYPOGRAPHY
ART DIRECTION SUPPORT
MOTION GRAPHIC









SWAROVSKI – REBRANDING
Swarovski has reimagined its swan and created wonderlab, the crystal world where magic and science meet. The brand has introduced crystal alphabet as its new visual language.CAMPAIGN CREATIVE
TYPOGRAPHY DESIGN
ART DIRECTION SUPPORT
TYPOGRAPHY DESIGN
ART DIRECTION SUPPORT











